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Comparison
The cheapest way to add AI visibility to an SEO seat you already pay for. The difference is scope: twenty-five prompts beside a rank tracker, or a programme across brands and markets.
All comparisonsIf your team lives in Semrush, the AI Visibility Toolkit is the path of least resistance: one more line on a bill you already approve, beside the rank tracking your team opens every morning. The one difference that matters is scope.
Twenty-five prompts on one domain across four engines tells you whether AI answers mention you. It does not run a programme. Meikai begins where that ceiling sits: prompt sets built from real demand and versioned, agents that do the optimisation work on a schedule, impact measured before and after each change, advertising in the same platform, and several brands and markets in one view.
Semrush remains the better system of record for classical search, and nothing here replaces it.
Read off each vendor's own public pages on the date shown. Cells we could not source are marked Not published.
| Criterion | Meikai | Semrush |
|---|---|---|
| Entry price | EUR 90/mo1 | EUR 94.94/mo (Base, annual)1 |
| What you pay for | Per brand, per market, per LLM, per prompt1 | Per domain1 |
| Maximum prompts | Unlimited1 | 25 on Base, custom on Enterprise1 |
| Supported LLMs | 14+ monitored4 | ChatGPT, Google AI, Gemini, Perplexity1 |
| Analysis window | No limit1 | Not published1 |
| Multi-brand and multi-country | Multi-country and multi-brand view1 | 1 domain on Base, multi-brand on Enterprise1 |
| Prompt modelling | Prompt Studio: generate, bulk import, review, versioned publishing5 | Prompt research1 |
| Real user prompt data | 1.5B+ panel messages with demographics, 2M users reported5 | Prompt research on clickstream data2 |
| Self-serve signup | No, demo-led1 | Yes, free trial1 |
| Product and SKU tracking | SKU ranking, shelf share, price win rate, accuracy7 | Not published1 |
| Citation and source tracking | Per-citation portrayal, centrality, format and source influence4 | Mentions, citations and topic coverage2 |
| Brand perception | Attribute radar, claims checked against governed facts4 | AI Brand Sentiment2 |
| Site and crawler analysis | SEO audit, logs from 7 CDNs, every bot IP-verified, AI referrals to purchase10 | Site audit for AI readiness1 |
| Advertising in AI answers | ChatGPT ad planner (GEA), campaigns pushed to OpenAI, public rate card11 | Not published1 |
| Optimisation agents | Scheduled multi-agent runs, critic-reviewed3 | AI automations on Enterprise1 |
| Optimisation impact | Before and after tracking on every change6 | Forecasting and ROI attribution on Enterprise1 |
| Data access | 150+ MCP tools, sync API, 1M-row exports to GCS9 | MCP, API, custom on Enterprise1 |
| Integrations | GA4, Search Console, logs from 7 CDNs10 | Google Analytics, Search Console, Semrush toolkits2 |
| Stakeholder reporting | PDF and PowerPoint decks from every dashboard2 | Report add-ons, priced separately1 |
| Dedicated customer success manager | Included on Growth and Enterprise1 | Account manager on Enterprise1 |
| Security and compliance | SSO and role-based access, SOC 2 Type 2 in progress8 | SSO and audit logs on Enterprise1 |
Not published means the vendor does not state it on the public pages listed below. It does not mean the product cannot do it.
For a single domain in a single market, often yes, and at that scope it is the better value. It tracks twenty-five custom prompts daily across ChatGPT, Google AI, Gemini and Perplexity. The question to ask is how much of your category twenty-five prompts represents. For most enterprise catalogues the honest answer is very little.
Plenty of teams do, and it is a reasonable arrangement. Semrush stays the system of record for classical search, Meikai covers AI answers across the engines and markets you choose. The overlap is real but small, because the two are optimised for different questions.
Semrush's AI Visibility Base is priced per domain, billed annually. Meikai is priced per brand, per market, per LLM and per prompt. For one domain in one market the two are close. The curves diverge as soon as a second market appears, in both directions depending on how you are organised, so compare on your actual footprint.
The fastest way to settle a shortlist is to run the same prompts through both platforms and compare what comes back. We will set that up with your prompts and your markets.