Author

Rachid Ait Addi

Founder & CEO

Rachid brings 20 years of experience across advertising and technology, including senior leadership roles at Teads where he led global client strategy across major markets.

He founded Meikai to help brands and agencies navigate the structural shift toward AI-driven search and discovery. He combines commercial rigor, international perspective, and a clear vision for the future of brand visibility.

Articles by Rachid Ait Addi

A ChatGPT holiday plan: real conversation topics, pages published early for crawlers. Ads bought only where organic visibility is weak.

Sep 13, 2026

Black Friday and Holiday Planning for ChatGPT Visibility and Ads

Prepare for Black Friday, Cyber Monday and the holiday season with real shopper conversations, early content publication and advertising focused on genuine visibility gaps.

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Abstract map of Europe with glowing market connections between an AI conversation panel and a separate advertising placement card.

Aug 19, 2026

ChatGPT Ads Comes to Europe: What It Means for Brands, and Why We Are Releasing Ad Planner Now

OpenAI is opening ChatGPT Ads to 31 European markets. What changes for European advertisers, what has not changed, and why Meikai is making Ad Planner for ChatGPT officially available to every customer.

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